Meetings Playbook
Meetings that end in decisions
The biggest silent cost in most companies is how meetings are run. Observation rubrics for everything from the Daily to decision workshops, with scored feedback that teams can act on the same week.
Strategy → Execution
I help growing companies connect strategy with execution, so what gets decided is what actually gets done.
The Descent
Floor 01
“Grow repeat customers.” Clear to the room. Not measurable anywhere else.
Floor 02
Dashboards full of activity KPIs. Everyone is green. Nothing moves.
Floor 03
The seat where strategy and delivery collide daily, usually without a mandate.
Floor 04
Full calendar. Meetings that end without decisions. “Good enough” becomes the standard.
Good enough doesn't grow companies.
The Bridge
Everything below comes from real work with real teams. Methods, tools and rubrics, not slideware.
Index
Six topics · Methods, tools, rubrics
Meetings Playbook
The biggest silent cost in most companies is how meetings are run. Observation rubrics for everything from the Daily to decision workshops, with scored feedback that teams can act on the same week.
PO Development System
The PO seat is where strategy and delivery collide. A measurement model, a scoring engine and a portal that together show each PO where they stand and what to grow next.
Story Splitting · WhyCraft
Splitting work into slices that ship independently and deliver value. And a 5 Whys simulator where POs practise both sides: asking why, and being asked.
Discovery & RICE calibration
A staged discovery process and a calibrated RICE model, so ideas get validated in weeks, before anyone writes code.
Obeya · Commitments board
Strategic intents → initiatives → delivery, on one screen. Leaders see what was promised, what moved, and what quietly stalled.
MedTech intelligence · Synthetic customer panel
Know what you're measuring before you automate it. A regulatory intelligence pipeline and a synthetic research panel built on one rule: AI generates hypotheses, not evidence.
My role is often to hold up a mirror. You may not like everything you see, but you can't fix what you won't look at.
There is no magic, one-size-fits-all solution. There is a rigorous way to find yours.
Every chair in the room
2008
Breakpoint
Learned where systems break.
2010
Prestin, LearnPlace
Owning a backlog means owning the consequences.
2014
Getin Noble Bank
Ran projects the classical way first. I know what structure is for.
2016
Nordea, Copenhagen
SAFe across a whole bank.
2017
ING
A tribe of 150+, and transformation across countries.
2018
Česká spořitelna
One tribe grew from 60 to 350+ people. Led 50+ coaches.
2023
Betsys
400+ retail branches, agility outside IT.
2024
Edwards Lifesciences
Medtech EMEA, where the stakes are patient outcomes.
Today
Leadership · Teams · Product Owners
Who it's for
The calendar is run by Cal.com, which receives your booking details. How I handle your data